Marco Raffaello
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About
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Marco Raffaello
Senior Product Designer with 5 years of experience. Deep expertise in navigating ambiguity, solving complex problems and thoughtful, meticulous craft.
Currently working on a AI-driven platform for Public Administration and exploring AI design tools.
Senior Product Designer with 5 years of experience. Deep expertise in navigating ambiguity, solving complex problems and thoughtful, meticulous craft.
Currently working on a AI-driven platform for Public Administration and exploring AI design tools.
Senior Product Designer with 5 years of experience. Deep expertise in navigating ambiguity, solving complex problems and thoughtful, meticulous craft.
Currently working on a AI-driven platform for Public Administration and exploring AI design tools.
LET’S TALK!
marco.raffaello1@gmail.com
Designing a Proactive, AI-Driven Public Administration Website
Led UX, user research and AI-testing of MyCivis, the main access point for public services and welfare in Südtirol.
End to end Product Design
AI-Testing
VIEW WEBSITE
VIEW CASE STUDY
106.4k
Access to the website (April 2026)
100.3k
Interactions with the MyCivis Assistant
The Future of In-Store Self-Scanning
Leading the end-to-end design of a white label self-scanning ecosystem of products (mobile and desktop)
End to end Product Design
Stakeholders alignment
3
Customers who purchased this product
3
White label fully customisable products
Exploring Future Scenarios Through a Gamified Workshop
Designed and led a gamified workshop to explore future scenarios of retail and investigate AI-superpowers.
Service design
AI generated content
1
Template for a tool used for several workshops
10
Other workshops carried out based on this template.
Supporting the launch of a bike insurance product in Italy
User research, concept testing and redesign proposal of a Bike insurance product for Reale Mutua.
User Research
Concept testing
UX/UI design
9
Interviews with real users
6
Actionable for the client to launche the app
VIEW WEBSITE
VIEW CASE STUDY
Designing a Proactive, AI-Driven Public Administration Website
Led UX, user research and AI-testing of MyCivis, the main access point for public services and welfare in Südtirol.
End to end Product Design
End to end Product Design
AI-Testing
VIEW WEBSITE
VIEW CASE STUDY
The Future of In-Store Self-Scanning
Leading the end-to-end design of a white label self-scanning ecosystem of products (mobile and desktop)
End to end Product Design
End to end Product Design
AI-Testing
Exploring Future Scenarios Through a Gamified Workshop
Designed and led a gamified workshop to explore future scenarios of retail and investigate AI-superpowers.
End to end Product Design
End to end Product Design
AI-Testing
VIEW WEBSITE
VIEW CASE STUDY
VIEW WEBSITE
VIEW CASE STUDY
Supporting the launch of a bike insurance product in Italy
User research, concept testing and redesign proposal of a Bike insurance product for Reale Mutua.
End to end Product Design
End to end Product Design
AI-Testing
Senior Product Designer with 5 years of experience. Deep expertise in navigating ambiguity, solving complex problems and thoughtful, meticulous craft.
Currently working on a AI-driven platform for Public Administration and exploring AI design tools.
LET’S TALK!
marco.raffaello1@gmail.com
Designing a Proactive, AI-Driven Public Administration Website
Led UX, user research and AI-testing of MyCivis, the main access point for public services and welfare in Südtirol.
User Research
End to end Product Design
AI-Testing
106.4k
Access to the website (April 2026)
100.3k
Interactions with the MyCivis Assistant
The Future of In-Store Self-Scanning
Leading the end-to-end design of a white label self-scanning ecosystem of products (mobile and desktop)
End to end Product Design
Stakeholders alignment
3
Customers who purchased this product
3
White label fully customisable products
Exploring Future Scenarios Through a Gamified Workshop
Designed and led a gamified workshop to explore future scenarios of retail and investigate AI-superpowers.
Service design
AI generated content
1
Template for a tool used for several workshops
10
Other workshops carried out based on this template.
Supporting the launch of a bike insurance product in Italy
User research, concept testing and redesign proposal of a Bike insurance product for Reale Mutua.
User Research
Concept testing
UX/UI design
9
Interviews with real users
6
Actionable for the client to launche the app
Designing a Proactive, AI-Driven Public Administration Website
Led UX, user research and AI-testing of MyCivis, the main access point for public services and welfare in Südtirol.
VIEW CASE STUDY
The Future of In-Store Self-Scanning
Leading the end-to-end design of a white label self-scanning ecosystem of products (mobile and desktop)
VIEW CASE STUDY
Exploring Future Scenarios Through a Gamified Workshop
Designed and led a gamified workshop to explore future scenarios of retail and investigate AI-superpowers.
VIEW CASE STUDY
Supporting the launch of a bike insurance product in Italy
User research, concept testing and redesign proposal of a Bike insurance product for Reale Mutua.
VIEW CASE STUDY